What Tim Tebow Can Teach You About Marketing…
Lately, the recently waived NFL quarterback Tim Tebow has the media discussing where his next job should be. He’s one of the most talked about players in the NFL. And whether you love him or hate him,...
View ArticleAre You Treating This Important Sales Tool As Trivial?
The other day I read someone’s definition of a “post scriptum” commonly referred to as a “P.S.” The author, trying to educate others, described the P.S. as “generally containing information which is...
View ArticleWhy Is Dan Kennedy Writing To You About A Plumber?
One day a letter arrived in an envelope. Individually addressed to me, by name, with a live stamp not a meter imprint. In the return address corner was the name of someone I knew. Not a friend. Not a...
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What You Need To Know (And Understand) About Writing
In June, I got to scratch off another bucket list item. I finished, printed, bound and shipped the mystery novel Win, Place, Or Die. I earned a “with Dan S. Kennedy” writing credit underneath...
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Five Quick Marketing Strategies From One of the Worlds Top Marketers
We sure waste a lot of time, energy and money in our society. For example, we try to help people who simply are not ready to be helped. Sales managers frequently invest the majority of their energy...
View ArticleSix Ways To Prevent Your Business From Being “Shutdown”
Today, the U.S. government shutdown for the first time in more than 17 years. Reading the paper and listening to the news there’s a lot of debate about what a shutdown will mean. But one thing is...
View ArticleWhy Copywriting Is The #1 Skill To Master If You Want To Increase Your Income
Here’s something champion entrepreneurs know about getting people to give you money that most business owners don’t. When most business owners want to increase their business, they advertise. This no...
View ArticleThe Most Powerful Way To Improve Your Marketing…
“I think stories are extremely important…I’ve made a good living with (them) for decades.”—Dan Kennedy Tomorrow I’ll be interviewing Dan Kennedy to get some of his best material out of him as part of a...
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Most Entrepreneurs Deprive Themselves Of This Shortcut, Are You?
I’ve just returned from Chicago and our annual Info-SUMMIT event. Chicago, the city itself, is rich in instructive stories and actionable history. An example, American football halfback for the...
View ArticleHow to get your customers to open, click and buy, no matter how weak your...
It was a big task… And one I wasn’t entirely sure I could accomplish. The task? Improve our email open rates, click-through rates and revenues. I’d just started at GKIC and, although confident in my...
View Article5 Things You Can Do To Make Your New Year More Profitable…
As you begin the year, we wish you growth, prosperity and autonomy…and hope you have your best year yet. Yesterday Darcy gave you five things to do to get ready for 2014. (If you missed it, read 5...
View ArticleMagnetic Marketing Event Bonus Videos
Congratulations on registering for Dan Kennedy’s Upcoming FREE Livecast where he’ll reveal “The Revolutionary Secrets of Magnetic Marketing That Every Business Owner Needs to Know To Thrive and Achieve...
View Article3 things that can help you get everything you want in life
“Those few days in Texas, changed my life.” That’s what John Mulry wrote to me in an email a few months ago. He started his email, “You’ve had a massive influence on my personal development. It was...
View ArticleDan Kennedy’s Undisclosed Secret to Success
People often wonder exactly how Dan Kennedy has helped transform so many businesses into million-dollar income producers. Not to mention how many businesses he’s sparked income improvement in....
View ArticleThe Hidden Secret To Higher Profits No One Talks About
I call it the “hidden secret.” Why? Because no one wants to talk about it….not even the gurus. I revealed what it was last Saturday at Super Conference. Here’s the thing… It does not matter what...
View ArticleThe one minute profit booster most people ignore…
The other day I read someone’s definition of a “post scriptum” commonly referred to as a “P.S.” The author, trying to educate others, described the P.S. as “generally containing information which is...
View ArticleThe Unsung Causes Of Failure In Small Business
I just finished re-reading Making Them Believe by Dan Kennedy and Chip Kessler. Based on the advertising, marketing and promotions of Dr. John Brinkley, it dissects the 21 principles drawn from Dr....
View ArticleThe Magic Secret Used By TOP Advertising Strategists To Lift Response Far...
During my days as a magician I learned a key secret that I still use in business today. It was essential in, not only putting on an entertaining show, but in getting clients to book me, pay me well and...
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Three Killer Headline Formulas That Could Skyrocket Your Conversion Rates…
Recently I had an interesting conversation with one of our GKIC copywriters about how she cut down her writing time by 75 percent and skyrocketed conversion literally overnight. About six months into...
View ArticleTop Ten Rules For Writing A Great Headline
In the brand new course the “Power of Copy Unleashed, How To Create Offers Your Customers, Clients and Patients are Powerless to Resist” I give out my Top Ten Rules For Writing An Effective Headline....
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